Job Description

Ebbets Field Flannels is seeking an innovative and experienced Director to lead creative, branding, and design initiatives across our growing brand. In this role, you will shape the global identity of the Ebbets brand, pushing creative boundaries and identifying new opportunities for growth and cultural impact. This is a hands-on leadership opportunity to define brand positioning, messaging, and visual expression while driving awareness, engagement, and loyalty.

Key Responsibilities:

• Lead the brand team in developing and executing strategically driven, creatively inspired omni-channel branding campaigns.
• Manage and mentor a team of 4–6 individuals across collaborations, brand campaigns, and seeding strategies, while partnering with broader marketing functions to bring initiatives to life.
• Oversee P&L and manage budgets across campaigns and projects to ensure alignment with business goals and financial plans.
• Identify, pitch, and secure strategic collaborations with both emerging and established brands.
• Oversee and guide the product design process in collaboration with the merchandise and product development teams.
• Bring a unique creative vision to current and future brand campaigns and partnerships.
• Collaborate with internal teams (Ebbets, Lids, etc.) and external PR agencies to build and execute cohesive, impactful branding campaigns.
• Drive brand visibility and equity through creative marketing and public relations efforts.
• Translate high-level creative strategy into actionable campaigns that reinforce brand positioning and storytelling.
• Partner with social, digital, e-commerce, and other creative teams to ensure alignment and consistency across all consumer touchpoints.

Qualifications:

• Bachelor’s or Master’s degree in Design, Marketing, or a related field, or equivalent experience.
• Minimum of 5+ years of progressive leadership experience in branding, marketing, public relations, or creative project management.
• Proven success in brand strategy, campaign development, and execution across digital and physical channels.
• Strong storytelling instincts with the ability to develop narratives that resonate across diverse audiences and platforms.
• Highly self-motivated and entrepreneurial, with a demonstrated ability to drive initiatives forward independently.
• Excellent communication, organizational, and project management skills.
• Comfortable working in a fast-paced environment with shifting priorities and ambiguity.
• Strong emotional intelligence, collaboration, and leadership skills.
• A strategic thinker and creative leader who can both ideate and execute.
• Willingness to travel as needed based on business requirements.

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