Job Description

Social Media Manager – Wish You Were Here Group

Location: Los Angeles or New York City

Salary: $75,000–$90,000 + Bonus + Benefits

Job Type: Full-Time

Wish You Were Here Group (WYWHG)—the hospitality team behind Elephante, Little Ruby’s, Dudley’s, Bar Bambino, and more—is seeking a creative and strategic Social Media Manager to own and elevate the group’s digital presence across all platforms.

This is a unique opportunity for a digital native with a passion for hospitality, food, and culture to lead content strategy, storytelling, and engagement across a portfolio of fast-growing, buzz-worthy restaurant concepts. You’ll work closely with our marketing, operations, and creative teams to ensure every post reflects the heart of our brands.

What You’ll Do:

Strategy & Planning

• Develop and execute a cohesive social media strategy for the group and its individual restaurant brands
• Build and present monthly editorial calendars with a mix of planned content and reactive opportunities
• Identify key cultural and seasonal moments to integrate into campaign programming
• Define social media guidelines for each concept, establishing voice, tone, and visual standards

Content Creation & Management

• Lead content ideation, creation, and scheduling across Instagram, TikTok, Facebook, and emerging channels
• Collaborate with designers, photographers, videographers, and external creatives to deliver high-quality visual and video content
• Write compelling, on-brand copy for posts, stories, and reels
• Produce short-form video content and social-first creative assets

Account & Community Management

• Manage and oversee all social media accounts across existing brands and new openings
• Engage with followers, monitor comments/DMs, and actively manage online reputation
• Guide and support local restaurant teams on social best practices and localized content execution
• Develop scalable templates, toolkits, and brand assets for internal teams

Campaigns, Influencers & Partnerships

• Plan and execute social campaigns tied to openings, promotions, and seasonal events
• Coordinate collaborations, influencer activations, and digital giveaways
• Amplify regional campaigns through paid social efforts as needed

Analytics & Optimization

• Track and report on performance metrics including reach, engagement, growth, and ROI
• Use insights to refine strategy and inform future content planning
• Stay ahead of social trends, platform updates, and industry best practices

Who You Are:

• 4–6 years of experience in social media marketing, ideally in hospitality, lifestyle, or restaurant brands
• Proven success managing multiple social accounts and brand voices simultaneously
• Strong writing and storytelling skills, with a keen eye for design and visual composition
• Proficiency with tools like Meta Ads Manager, Canva, Final Cut, Adobe Suite, and scheduling platforms
• Deep understanding of social media trends, platform algorithms, and content performance
• Collaborative and creative, with strong organizational skills and attention to detail
• Comfortable working in a fast-paced, evolving environment with multiple stakeholders
• Passionate about hospitality, food, and building communities through storytelling
• Bachelor’s degree in Marketing, Communications, or related field
• Willingness to travel and work flexible hours as needed

The Perks:

• Competitive salary: $75,000–$90,000 (based on experience)
• Bonus eligibility
• Comprehensive health benefits
• Paid time off and dining perks
• Work alongside a highly creative and energetic team shaping some of the most exciting hospitality brands in the country

Ready to lead social strategy for some of the most dynamic restaurants in the U.S.?

Apply now to join Wish You Were Here Group and help bring our stories to life across every screen.

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